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Influencer Marketing
XLA - better known by its parent company's name, Xsolla - is a multi-billion dollar company with a mission. On their quest to democratize web3 for creators, they wanted our help in building effective communitcation channels for their thriving global community. Using a combination of email tactics and social media to push clients through tailored web funnels to increase subscription and participation rates.
While XLA is looking to launch their Metaverse project in late 2022, they have many other ventures that needed some TLC for messaging, including their MetaMall and limited NFT collections. Using email automation sequences as well as our tried and true lead generation tactics, we were able to compile a list of over 50,000 subscribers on their Metaverse waitlist.
What We Did
Lead Nurture Drip Campaigns
Over 1 Million Cold Emails Sent
Monthly Email Newsletter
Holistic Content Marketing Plan
XLA Case Study