3.5x Average ROAS improvement

Demand Generation for eCommerce Startups

Full-funnel demand generation that fills your pipeline with qualified leads — outbound, inbound, email automation, CRM, and conversion optimization. For eCommerce companies, this means navigating challenges unique to your category: Customer acquisition cost and Retention and LTV.

Direct-to-consumer brands, marketplace sellers, and eCommerce enablement platforms. Generic marketing agencies don't understand the nuances of eCommerce — the buyer personas, the sales cycles, the proof points that matter. Cactus Marketing has worked with 3.5x Average ROAS improvement and built a playbook specifically for this category.

eCommerce Marketing Challenges We Solve

Customer acquisition cost
Retention and LTV
Platform dependency
Seasonal volatility

What Our Demand Gen Engagement Delivers

Outbound campaign setup and execution
Lead scoring and CRM automation
Email nurture sequences
Conversion rate optimization
Weekly pipeline reporting

We've worked with 3.5x Average ROAS improvement across the full company lifecycle — from pre-revenue through post-IPO. Our team understands your buyers, your competitive dynamics, and the marketing levers that drive results in eCommerce.

Ready to accelerate your eCommerce growth?

Book a free 30-minute call. We'll review your current marketing, share specific Demand Gen strategies for eCommerce companies, and give you a concrete roadmap.

Book a free strategy call →