You've built something worth selling. But who exactly are you selling to, through which channels, with what message — and in what order? Most founders don't know, and that ambiguity costs them 6–12 months of runway.
Cactus Marketing delivers GTM Strategyas an embedded partner — not a vendor who sends monthly reports. We work inside your team, use AI-native tools to accelerate results, and measure success in pipeline and revenue. With 60+ startups served and $7B+ in client valuations, we bring pattern recognition that junior hires and generalist agencies simply don't have.
We sit inside your team — in your Slack, your standups, your Notion. Not a vendor you chase for updates.
We build marketing systems using the best AI tools — outbound agents, content engines, AEO optimization — so you get 10x output.
Strategy through execution. We don't hand you a plan and walk away. We own the work until results show up.
60+ startups, 12 exits, $7B+ in client valuations. We've seen what works at every stage and vertical.
Our approach adapts to your runway, team size, and growth objectives.
Founder-led brand building, waitlist growth, and early adopter community creation.
GTM Strategy for Bootstrapped CompaniesHigh-ROI, low-overhead channels: SEO, content, email, and word-of-mouth amplification.
GTM Strategy for Pre-Seed StartupsFast signal generation: outbound campaigns, landing page CRO, and early customer development.
GTM Strategy for Seed-Stage StartupsChannel experimentation, ICP refinement, and building the demand gen engine that proves product-market fit.
Engagements right-sized to your team, budget, and growth stage.
Startups with 1–10 Employees
11–50 EmployeesCompanies with 11–50 Employees
51–200 EmployeesCompanies with 51–200 Employees
Book a free 30-minute strategy call. We'll dig into your current marketing, identify the highest-leverage opportunities, and give you a concrete plan.
No pitch deck. No sales pressure. Just honest advice from a team that's done this 60+ times.
Book a free strategy call →