3x Marketplace GMV growth

SDR & Outbound Sales for B2B Marketplace Startups

We build and run your outbound sales motion end-to-end — ICP research, sequencing, cold outreach, and qualified meetings delivered to your calendar. You close, we fill the pipeline. For B2B Marketplace companies, this means navigating challenges unique to your category: Buyer and supplier dual-side activation and Fragmented and relationship-driven industries.

Procurement marketplaces, industrial supply platforms, and professional services marketplaces. Generic marketing agencies don't understand the nuances of B2B Marketplace — the buyer personas, the sales cycles, the proof points that matter. Cactus Marketing has worked with 3x Marketplace GMV growth and built a playbook specifically for this category.

B2B Marketplace Marketing Challenges We Solve

Buyer and supplier dual-side activation
Fragmented and relationship-driven industries
Pricing and margin transparency
Trust and verification messaging

What Our SDR & Outbound Engagement Delivers

ICP research and prospect list building
Multi-channel outbound sequencing (email, LinkedIn, phone)
Cold outreach copywriting and A/B testing
Qualified meetings booked directly to your calendar
Pipeline tracking and weekly reporting

We've worked with 3x Marketplace GMV growth across the full company lifecycle — from pre-revenue through post-IPO. Our team understands your buyers, your competitive dynamics, and the marketing levers that drive results in B2B Marketplace.

Ready to accelerate your B2B Marketplace growth?

Book a free 30-minute call. We'll review your current marketing, share specific SDR & Outbound strategies for B2B Marketplace companies, and give you a concrete roadmap.

Book a free strategy call →